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Member Retention Systems

Keep more members and grow more revenue

Overview

Attracting new members is only half the game, keeping them is where the real growth happens. Our Member Retention Systems are designed to help gym and studio owners create unforgettable member experiences, build strong relationships, and dramatically reduce churn.

We help you install simple systems that keep members engaged, increase their lifetime value, and make them excited to stay and grow with you.

Key Services

Retention Playbooks & Scripts

Step-by-step guides for your team to follow so every member feels seen, supported, and valued. From first workouts to milestone moments, we help you map the full member journey.

Retention Playbooks & Scripts

Step-by-step guides for your team to follow so every member feels seen, supported, and valued. From first workouts to milestone moments, we help you map the full member journey.

Retention Playbooks & Scripts

Step-by-step guides for your team to follow so every member feels seen, supported, and valued. From first workouts to milestone moments, we help you map the full member journey.

Milestone Tracking & Recognition
Milestone Tracking & Recognition
Milestone Tracking & Recognition
Win-Back & Reactivation Campaigns
Win-Back & Reactivation Campaigns
Win-Back & Reactivation Campaigns

Our Approach

Initial Audit:
We begin by reviewing your current member journey, engagement touchpoints, and churn data to uncover gaps and missed opportunities.

Retention Strategy Design:
Using our proven framework, we help you design a retention game plan, from onboarding to long-term loyalty. This includes milestone celebrations, personalized follow-ups, and upsell pathways.

System Setup & Tools:
We equip you with the tools and templates you need to automate and track the member experience—scripts, trackers, email/text flows, and reactivation campaigns.

Ongoing Optimization:
We review your retention KPIs monthly and refine the systems based on results. This includes new engagement ideas, accountability tactics, and upsell strategies.

Who It’s For?

Gym and studio owners who want to:

  • Reduce monthly churn

  • Improve member loyalty and upgrades

  • Maximize LTV (lifetime value)

  • Create a better member experience with less guesswork

Unlock Your Hidden Revenue

Get a free Business Evaluation (worth $8,000+) where we’ll pinpoint the fastest ways to grow your Total Contract Value (TCV), boost member retention, and increase recurring revenue

Client Stories

Hear

Hear

Hear

stories

stories

stories

straight

straight

straight

from

from

from

the

the

the

Owners

Owners

Owners

we've

we've

we've

helped!

helped!

helped!

Meet Jitka

Owner & Mastermind Client

Meet Jitka

Owner & Mastermind Client

Meet Mike

Owner & Mastermind Client

Meet Mike

Owner & Mastermind Client

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Engaging with Mastermind Gym Solutions has been a game changer for us. f you're looking to bring change by way of improved processes and better results to your club, I highly recommend this talented team of rockstars!

Tracie Zanol

Owner

"

Engaging with Mastermind Gym Solutions has been a game changer for us. f you're looking to bring change by way of improved processes and better results to your club, I highly recommend this talented team of rockstars!

Tracie Zanol

Owner

"

Engaging with Mastermind Gym Solutions has been a game changer for us. f you're looking to bring change by way of improved processes and better results to your club, I highly recommend this talented team of rockstars!

Tracie Zanol

Owner

"

Absolutely amazing experience. We’ve already seen improvements in our operations and are confident about our growth moving forward. They really seem to care about our success. Highly recommend!

Jessica Coker

Owner

"

Absolutely amazing experience. We’ve already seen improvements in our operations and are confident about our growth moving forward. They really seem to care about our success. Highly recommend!

Jessica Coker

Owner

"

Absolutely amazing experience. We’ve already seen improvements in our operations and are confident about our growth moving forward. They really seem to care about our success. Highly recommend!

Jessica Coker

Owner

"

Mastermind Gym Solutions has been the launchpad of our success at our Anytime Fitness location. The education, continued support, and coaching—both for me as an owner and for our staff—are truly unmatched.

Stacy Hoeppner

Owner

"

Mastermind Gym Solutions has been the launchpad of our success at our Anytime Fitness location. The education, continued support, and coaching—both for me as an owner and for our staff—are truly unmatched.

Stacy Hoeppner

Owner

"

Mastermind Gym Solutions has been the launchpad of our success at our Anytime Fitness location. The education, continued support, and coaching—both for me as an owner and for our staff—are truly unmatched.

Stacy Hoeppner

Owner

"

The entire team consistently challenges us to reframe our way of thinking and operating - and helps us to become the results driven clubs we should be!

Jake S.

Owner

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The entire team consistently challenges us to reframe our way of thinking and operating - and helps us to become the results driven clubs we should be!

Jake S.

Owner

"

The entire team consistently challenges us to reframe our way of thinking and operating - and helps us to become the results driven clubs we should be!

Jake S.

Owner

"

Their expertise, guidance, and support have not only enhanced our program but have also empowered my entire staff to grow both professionally and personally.

Rob Moffett

Owner

"

Their expertise, guidance, and support have not only enhanced our program but have also empowered my entire staff to grow both professionally and personally.

Rob Moffett

Owner

"

Their expertise, guidance, and support have not only enhanced our program but have also empowered my entire staff to grow both professionally and personally.

Rob Moffett

Owner

"

Their systems are incredibly effective, and their playbook is invaluable. Highly recommend Mastermind for anyone looking to take their business to the next level!

Joy Hallfors

Owner

"

Their systems are incredibly effective, and their playbook is invaluable. Highly recommend Mastermind for anyone looking to take their business to the next level!

Joy Hallfors

Owner

"

Their systems are incredibly effective, and their playbook is invaluable. Highly recommend Mastermind for anyone looking to take their business to the next level!

Joy Hallfors

Owner