MARKETING MACHINE

Marketing built for the Anytime Fitness calendar, not generic advice.

Most gym marketing feels chaotic because it lacks a plan. Promotions are reactive. Campaigns overlap. Results spike and crash. Owners are left guessing what to run next and why it worked or didn’t.

Marketing Machine brings order to that chaos. It gives you a structured approach to marketing that aligns with the Anytime Fitness calendar, your sales capacity, and your growth goals. Instead of chasing tactics, you operate from a clear timeline built around proven campaigns.

This system helps you generate leads you can actually convert, support personal training growth, and reduce reliance on constant discounts. Marketing becomes predictable, intentional, and easier to manage.

This is for Owners who want:

  • Leads they can actually convert

  • Marketing that supports the whole club

  • Less chaos, more control

What This Solves

  • Inconsistent lead flow

  • Over reliance on discounts

  • Burnout from constant promotions

  • Poor follow-up systems

What’s Included

  • Proven campaign frameworks

  • Monthly and quarterly marketing calendars

  • Lead handling systems that convert

  • Full integration with sales execution


We align marketing to your sales goals, install campaigns that support retention and PT revenue, and replace random spikes with predictable lead flow.